Gaëlle Guesdon

  • Eurotunnel : PR

Contact

Professional Status

Freelancer
Available

About Me

Ever since I was a marketing communications student at UC Berkeley Extension, I have been obsessed with MarCom and entrepreneurship.

I have never stopped educating myself through readings and online tutorials.

When coming across a new marketing tool, I always try to see how my work and current company could benefit from it.

Now settled in Melbourne, I want to work for a company that is creative, innovative, where good-use of my skills and “can-do” attitude could be made.

Experience

Social Media B#FF

Freelance
Since February 2014
  • I keep your social media profiles alive by providing fun and compelling content

Community Ambassador for Australia

HootSuite
Since February 2014
  • Advocate on behalf of the HootSuite brand
  • Amplify HootSuite messages to their existing networks
  • Provide feedback on thier product and regional insight
  • Create a stronger presence for HootSuite regionally through participation in events and online advocacy

Business Development Manager

Marketing Bee
September 2013 - January 2014
  • Developed knowledge of Marketing Bee’s service range, network and methods
  • Worked with the Director to drive sales and nurture our relationships
  • Maintained CRM data up to date on a daily/weekly basis.
  • Managed and used social media to increase awareness, conversation and leads.
  • Prepared, planed and assisted the agency with regular events to create exposure and increase our client base
  • Lead clients meeting and marketing workshop

Communications and marketing officer

France Immigration International
August 2011 - March 2013
  • Implemented and developed new communications plan
  • Produced communications materials
  • Introduced and managed enterprise social media platform (Yammer)
  • Implemented social media strategy
  • Responsible for tender proposals preparation and submission
  • Coordinated team projects (internet website, information system..)
  • Responsible for corporate training programmes

Communications Officer

Eurotunnel
2009 - 2010
  • Developed and strengthened relationships with journalists to ensure maximum press coverage
  • Coordinated and monitored crisis communication response
  • Implemented and promoted Agora, human resources initiative
  • Responsible for leading various corporate and community projects
  • Organized special one off events

Education

Marketing Certificate

UC Berkeley
2006 - 2006

Specialized in Integrated Marketing Communications
Awarded with distinction

Licence

Université Paris XII - Val-de-Marne
2004 - 2005

Specialized in Political Communications

Skills

  • Writing and sending communiqués and position papers
  • Translation English to French, French to English
  • Coordinating and leading meetings
  • Writing articles for corporate gazette
  • Producing posters and flyers
  • Writing Q&A for staff
  • Introduction and management of internal social media platform (Yammer)
  • Event coordination
  • Writing and sending news releases and alerts
  • Public Relations
  • Newsletters
  • Blogs
  • VIP Visits
  • Social Media (Hootsuite certified)

Interests

  • France
  • United States
  • United Kingdom
  • Reunion Island, Czech Republic, Belgium, Italy, Mexico...